CEYLON COLD STORES PLC
Ceylon Cold Stores PLC (CCS), manufacturer of Elephant House Soft Drinks and Ice Creams is a leading consumer food company in Sri Lanka. CCS is a subsidiary of John Keells Holdings PLC.
The company seeks for a suitable candidate to fill the position of Trade Marketing Executive. The position exists to assist in creation of well researched Sales, Brand and Channel initiatives that achieve overall volume & financial results of the Beverage category.
The selected candidates will be responsible for:
- Drive initiatives to improve “Sales Execution” in the market for the beverages category
- Identify gaps in the market and provide sales team with tools to win in the market
- Ensure alignment of brand marketing plan and channel marketing plans for the beverage category and all distribution channels
- Lead customized channel / customer activation
- Ensuring 100% volume and KPI achievement for channel development programs assigned
- Coordinate with regional sales teams on brand / channel / development programs
- Meeting visibility KPI’s to obtain category dominance at outlet level
- Opportunity and seasonality capturing within the assigned area
Required qualifications and skills:
- Degree in Sales, Marketing or Full qualification in CIM/ SLIM
- Minimum 2 – 3 years’ experience in Brand & Trade marketing / Sales management. Experience in FMCG industry and MNC will be an added advantage
- Sound business understanding to implement brand strategies as well as understanding of Sales and Distribution processes and consumer & shopper behaviors
- Excellent communication skills oral and written with fluency in English and Sinhala
- Knowledge on working with large sets of data and good data analytical / excel skills
- Willing to work in any part of the Country
- Communication skills, interpersonal skills, ability to work long hours, leadership skills, time management, decision making ability, negotiation skills.
Interested candidates are encouraged to apply before the 16th August 2022.
Closing Date: 2022.08.16